âA Sign of Progressâ: How a Tiny Corporate Media Clique Inverted Reality During Brazilâs 2016 Coup
By Brasil Wire – Apr 17, 2021
On the fifth anniversary of Dilma Rousseffâs impeachment, the role foreign media played in propagandising for it still warrants further investigation.
Little of international media coverage of Brazilâs 2016 coup and its centrepiece, the impeachment of President Dilma Rousseff, has dated well. But one opinion piece in US newspaper the New York Times stands out as emblematic of the inverted reality being presented to the world, as Brazilâs first female president was facing a right-wing plot to remove her and her progressive government from office.
Written by Op-Ed contributor, the Associated Press Rio correspondent, Juliana Barbassa, it was headlined âWhy Brazilâs Corruption Scandal Is a Sign of Progressâ. It was published on March 15, 2016, one month before the first congressional vote to impeach Dilma Rousseff and with the campaign against her at full tilt.
At this point it was already apparent to any serious analyst that something was very wrong. Anti-Coup protests were occurring in equal frequency and numbers to the yellow and green demonstrations for Dilmaâs impeachment, yet the article begins: âHundreds of thousands of Brazilians took to the streets over the weekend to protest their government and to send a message to the countryâs political class: No one is untouchable. Brazilâs politicians should take that to heart. The Federal Police temporarily detained Luiz InĂĄcio Lula da Silva, the former president, for questioning earlier this month in connection with a huge â and expanding â graft investigation. President Dilma Rousseff, Mr. da Silvaâs handpicked successor, could be next.â
Media consumers who consider themselves engaged with world affairs would have no doubt seen an article like this one in the paper of record, taken it at face value, and have had no idea how wrong it was, nor how incestuous its conception.
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They might consult multiple trusted sources and see this inversion of reality corroborated. They wouldnât know that the most prominent English language reporters were meeting regularly and sharing notes. For example, on the very same day, the Guardian published an editorial calling for Rousseff to resign.
They could look at news agency Reuters, and see something broadly in line with what they had read in the NYT.
They wouldnât know that Brian Winter, until recently the Reuters Brazil correspondent, now worked indirectly on behalf of Chevron, one of the principal lobbyists for, and beneficiaries of the coup. They wouldnât know that both Winter and Brazil bureau chief Todd Benson had recently left Reuters following a scandal in which it was seen to have censored information that was considered favourable to Dilma and the Workers Party.
They wouldnât know that the Reuters correspondent had got the NYT piecesâ author, Juliana Barbassa, a job at oil, agribusiness, banking and mining industry lobby Council of the Americasâ in-house magazine Americas Quarterly, from where she became the New York Timesâ Latin America and Caribbean desk editor.
They wouldnât know that the authorâs husband Chris Gaffney, was a primary source for Dave Zirinâs character assassination of Lula, Dance with the Devil, who, living in a penthouse apartment on Rioâs Botofogo bay, used the World Cup as a platform to attack the PT from a radical left standpoint.
They wouldnât know that the Brazil bureau chief at Associated Press, Brad Brooks, was personally forbidding staff from use the word Coup/Golpe to describe what was happening in Brazil, regardless of their belief, and even on their private Facebook pages.
They wouldnât know that a group of young and influential Brazilian reporters, including those from AP, had been taken on all expenses paid trips to the US, for briefings at the State Department, to learn about âsustainable funding modelsâ.
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Finally, they might look for opinions from across the political spectrum.
They wouldnât know that ostensibly leftist voices they may have followed in Brazil were funded by corporate philanthropy from Ford Foundation, Pierre Omidyar and OSF, nor that they were closer professionally and socially to this same group of corporate reporters than they were the actual Brazilian left. This promiscuity can be confirmed by reading hundreds of friendly bar-setting twitter engagements with AS/COA Americas Quarterly editor and Alvaro Uribe / FHC biographer Brian Winter, by journalists such as New Yorkerâs Alex Cuadros and LA Times correspondent Vincent Bevins during Dilmaâs impeachment, and in the lead up to Lulaâs arrest two years later.
This appearance of consensus fed into foreign television, as US comedy writers used the NYT as their principal source. Brian Mier writes: âEven John Oliver made a joke about Dilma Rousseff and Petrobras corruption. It wasnât based on facts, but helped his liberal US audience feel comfortable about the illegal impeachment of Brazilâs first woman President and subsequent US corporate oil grab.âDaniel Hunt adds âDonât ever doubt the cumulative effect foreign media coverage can have on the actual political scenario inside a country like Brazil, which is uniquely fixated with how it is covered abroad. All the liberals were sharing this nonsense at the time of Rousseffâs impeachment.â
It was only after the April 2016 congressional vote, from which Jair Bolsonaro launched his 2018 presidential bid that the hand-wringing began, from a cluster of mostly US media professionals who had shown no critical analysis as the campaign against Dilma raged, from her re-election in October 2014, right through to her impeachment.
Maybe a fascist elected as president wasnât the outcome they imagined, but with no tanks on the street, the 2016 coup was staged in the media, which late Brazilian journalist Paulo Henrique Amorim labeled, The 4th Power. Brazil is living with the deadly consequences now, and every journalist who endorsed, normalized and enabled a subversion of democracy, who went along with the narratives of right-wing regime change, holds a degree of culpability.
Not only did their often brazen propaganda actually influence opinion within Brazilâs media classes, together they created a screen of editorial cover which stunted international solidarity for Rousseff and her centre-left government in their hour of need. This was no unfortunate accident; it was an ethical and journalistic disgrace, with observers as actors.
There is no âThey wouldnât knowâ on the reportersâ part, and this is not hindsight. Some people were paid to be wrong.
Featured image: File Photo
